OSCAR DE LA RENTA
INTERPARFUMS
For the launch of New York, the latest eau de parfum from Oscar de la Renta, Saint Agnes designed florals and a scent experience inspired by the city and the scent notes that inspired the fragrance.. The event took place on a Manhattan rooftop with a view of the Empire State Building—the very landmark echoed in the bottle’s art deco fluting. To reflect this, we arranged garden roses in tall crystal vases that mimicked the look of skyscrapers. Guests were also invited to explore the fragrance notes—strawberry, rose, gardenia, pink peppercorn, and sandalwood—through a scent activation featuring each ingredient styled beneath glass bell jars.






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SEPT. 24
Photography Credits :
BFA | Jason Lowrie | Brett Warren
Location :
The Ned, NOMAD
USEFUL LINK